It's all about the beginning. Really getting down to the bones.
A girl living and working in Bondi, at a point in life where it felt like she was starting over, had the idea to create something that stripped away all the things in life that she didn't really need and truly take things back to basics.
The idea was to take her love of surf and skate culture and create something that was authentic, simple and ultimately iconic, just like Bond Beach.
FROM THIS NOTION, FIRST BASE WAS BORN.
GREAT BASICS WITH A SPORTSWEAR SLANT.
TRUE, UNDERSTATED, SLICK.
Stoked to be repping FIRST BASE Thanks for having me as part of your lineup. XX Ali